Hi Lift True Colour captures the essence of professional hair colouring with an extensive palette of rich, vibrant and wearable shades. Made in Italy, its advanced formula combines high-definition colour pigments with carefully selected herbal extracts to help deliver beautiful colour, impressive coverage, brilliant shine and lasting results.
The smooth crème consistency allows for easy mixing, controlled application and even colour distribution from roots to ends. With approximately 130 shades available, the True Colour range provides endless creative possibilities for natural colour, grey coverage, blonding, vivid reds, colour correction and customised salon results.
